Mattress Brands: A Comparison [The ULTIMATE Guide]

A good night’s sleep is crucial for overall well-being, and the right mattress plays a pivotal role in achieving that. With a plethora of mattress brands flooding the market, choosing the perfect one can be a daunting task. This comprehensive article aims to guide you through the diverse landscape of mattress brands, providing a detailed comparison across various types. From memory foam to latex and hybrid options, we delve into the key players, their unique features, and what sets them apart.

Understanding Mattress Types

Before diving into the specific brands, it’s essential to understand the different types of mattresses available in the market. Each type has its own set of characteristics, catering to different sleep preferences and needs.

Innerspring Mattresses

Traditionally popular, innerspring mattresses use a system of metal coils to provide support. These mattresses are known for their durability and breathability. However, they may not be the best option for those seeking motion isolation.

Memory Foam Mattresses

Memory foam mattresses have gained immense popularity in recent years. They are designed to contour to the body, offering personalized support and pressure relief. This type is excellent for minimizing motion transfer but may retain heat.

Latex Mattresses

Latex mattresses are crafted from natural or synthetic latex. They are known for their resilience, providing a bouncy yet supportive feel. Latex is also naturally hypoallergenic and resistant to dust mites and mold.

Hybrid Mattresses

Combining elements of innerspring and memory foam or latex, hybrid mattresses aim to provide the best of both worlds. They often feature pocketed coils for support and memory foam or latex for comfort.

Top-Rated Mattress Brands

The mattress market is flooded with a myriad of brands, each claiming to offer the ultimate sleep experience. To simplify your decision-making process, let’s delve into some of the top-rated mattress brands that have garnered acclaim for their innovation, quality, and customer satisfaction.

1. Tempur-Pedic

Overview:
Tempur-Pedic is a pioneer in memory foam technology. Their mattresses are crafted from TEMPUR material, initially developed by NASA. This viscoelastic foam responds to body temperature and weight, conforming to the sleeper’s body shape.

Key Features:

  • Exceptional pressure relief
  • Minimized motion transfer
  • Durable construction
  • Range of firmness options

Customer Feedback:
Customers often praise Tempur-Pedic for the unmatched comfort and support their mattresses provide. Some users, however, note that the mattresses can trap heat, which may be a concern for those who sleep hot.

2. Saatva

Overview:
Saatva stands out for its commitment to eco-friendly practices. They offer a range of luxury innerspring, memory foam, and latex mattresses. Saatva’s mattresses are manufactured using organic and sustainable materials.

Key Features:

  • Dual-coil system for enhanced support
  • Eco-friendly materials
  • Free white glove delivery
  • Multiple firmness options

Customer Feedback:
Customers appreciate Saatva’s dedication to sustainability and often commend the quality of their mattresses. Some, however, mention that the delivery process can be time-consuming.

3. Purple

Overview:
Purple is known for its unique Hyper-Elastic Polymer grid, which forms the comfort layer of their mattresses. This grid promotes airflow and provides a responsive yet pressure-relieving surface.

Key Features:

  • Hyper-Elastic Polymer grid for support and breathability
  • Excellent motion isolation
  • Variety of mattress options
  • Durable construction

Customer Feedback:
Purple receives praise for its innovative approach to mattress design. Users highlight the breathability and comfort of the Hyper-Elastic Polymer grid. Some, however, find the feel of the mattress unconventional.

4. Sealy

Overview:
Sealy has a long-standing reputation in the mattress industry. They offer a diverse range of mattresses, including innerspring, memory foam, and hybrid options. Sealy’s mattresses are designed with advanced technologies to cater to various sleep needs.

Key Features:

  • Posturepedic technology for targeted support
  • Durable and long-lasting construction
  • Wide range of firmness options
  • Affordable pricing

Customer Feedback:
Customers appreciate the affordability and durability of Sealy mattresses. Some, however, mention that certain models may lack the advanced features found in other high-end brands.

In-Depth Analysis Of Memory Foam Mattresses

Memory foam mattresses have revolutionized the sleep industry with their ability to conform to the sleeper’s body shape, providing unparalleled comfort and support. Let’s delve deeper into the leading memory foam mattress brands and explore what sets them apart.

1. Tempur-Pedic

Memory Foam Technology:
Tempur-Pedic’s memory foam mattresses are crafted from TEMPUR material, which was initially developed by NASA. This viscoelastic foam responds to body temperature and weight, allowing it to contour precisely to the sleeper’s body.

Performance:
Tempur-Pedic excels in providing exceptional pressure relief. The material’s ability to distribute weight evenly helps alleviate pressure points, making it an ideal choice for those with chronic pain issues.

Motion Isolation:
One of the standout features of Tempur-Pedic mattresses is their excellent motion isolation. The viscoelastic foam absorbs and minimizes motion transfer, ensuring that disturbances from a restless partner are kept to a minimum.

Durability:
Tempur-Pedic mattresses are renowned for their durability. The high-quality materials used in their construction contribute to a long lifespan, making them a wise investment in the long run.

2. Purple

Memory Foam Alternative:
Purple takes a unique approach to comfort with its Hyper-Elastic Polymer grid. While not a traditional memory foam, this grid-like structure provides a responsive surface that adjusts to the sleeper’s body contours.

Breathability:
One common concern with traditional memory foam is heat retention. Purple addresses this issue with its Hyper-Elastic Polymer grid, which promotes airflow and heat dissipation, ensuring a cooler sleep experience.

Pressure Relief:
Purple’s Hyper-Elastic Polymer grid offers excellent pressure relief, conforming to the body while remaining supportive. This makes it suitable for individuals with joint or back pain.

Adaptability:
The grid design allows Purple mattresses to be more adaptable to different sleep positions, providing a comfortable experience for side, back, and stomach sleepers.

3. Nectar

Affordability:
Nectar has gained popularity for offering memory foam mattresses at an affordable price point. This makes them an attractive option for budget-conscious shoppers without compromising on quality.

Trial Period and Warranty:
Nectar is known for its customer-friendly policies, including an extended trial period and a lifetime warranty. This reflects the brand’s confidence in the durability and performance of its memory foam mattresses.

Comfort and Support:
Nectar mattresses are designed to provide a balance of comfort and support. The memory foam conforms to the body, offering pressure relief, while the base layer provides stability and support.

Temperature Regulation:
Nectar incorporates cooling technology in its memory foam mattresses to address the common issue of heat retention. This ensures a more comfortable sleep environment.

Latex Mattresses: Comparing Leading Brands

Latex mattresses are revered for their durability, natural resilience, and hypoallergenic properties. Let’s explore some of the top-rated latex mattress brands and understand what sets them apart in this competitive market.

RELATED:  Mattress Innovations And Technologies [The ULTIMATE Guide]

1. PlushBeds

Natural Latex:
PlushBeds is committed to using natural latex in its mattresses. This material is sourced from sustainable plantations, making their mattresses eco-friendly and free from harmful chemicals.

Customization:
PlushBeds allows customers to customize the firmness of their latex mattresses, catering to individual sleep preferences. This customization ensures a personalized sleep experience.

Breathability:
Latex inherently has an open-cell structure, promoting breathability and heat dissipation. PlushBeds takes advantage of this natural feature to create mattresses that sleep cool.

Durability:
One of the primary advantages of latex mattresses is their longevity. PlushBeds ensures that their mattresses are built to last, providing customers with a durable and resilient sleep surface.

2. Avocado Green Mattress

Organic Materials:
Avocado Green Mattress is known for its commitment to using organic and eco-friendly materials. Their latex mattresses are crafted with organic latex, wool, and cotton, ensuring a chemical-free sleep environment.

Support and Responsiveness:
Latex mattresses are praised for their bouncy yet supportive feel. Avocado Green Mattress enhances this natural responsiveness, providing a mattress that caters to various sleep styles.

Sustainability:
Beyond using organic materials, Avocado Green Mattress is dedicated to sustainable practices, including the use of recycled steel in their support coils. This makes them a top choice for environmentally conscious consumers.

Natural Fire Retardant:
Avocado Green Mattress uses natural wool as a fire retardant, eliminating the need for chemical flame retardants. This adds to the overall health and eco-friendliness of their latex mattresses.

3. Zenhaven

Two-Sided Design:
Zenhaven takes a unique approach with its two-sided latex mattresses. Each side offers a different firmness level, allowing customers to flip the mattress to find their preferred comfort level.

Talalay Latex:
Zenhaven uses Talalay latex in its mattresses, known for its consistent and breathable structure. This type of latex provides a comfortable and cool sleep surface.

Pressure Relief:
Latex inherently provides pressure relief by conforming to the body without the sinking feeling associated with some memory foam mattresses. Zenhaven enhances this feature, making their mattresses suitable for those with joint or back pain.

Eco-Friendly Packaging:
Zenhaven prioritizes eco-friendly packaging, reducing the environmental impact of their products. This aligns with the preferences of consumers seeking sustainable choices.

Hybrid Mattresses And Their Key Players

Hybrid mattresses combine the support of innerspring coils with the comfort of memory foam or latex. This fusion aims to offer the benefits of both technologies. Let’s explore some of the key players in the hybrid mattress market and what makes them stand out.

1. DreamCloud

Hybrid Construction:
DreamCloud’s mattresses feature a hybrid construction with pocketed coils and multiple layers of memory foam. This design aims to provide the support of coils while delivering the comfort and pressure relief of memory foam.

Edge Support:
One notable feature of DreamCloud mattresses is their reinforced edge support. This ensures that the entire mattress surface, including the edges, is usable, providing a consistent level of comfort.

Luxurious Feel:
DreamCloud positions itself as a luxury hybrid mattress brand. The combination of high-quality materials and thoughtful design elements contributes to a plush and luxurious feel.

365-Night Trial:
To instill confidence in their product, DreamCloud offers an extensive 365-night trial period. This allows customers to thoroughly test the mattress and decide if it meets their sleep needs.

2. Beautyrest

Advanced Coil Technology:
Beautyrest is synonymous with innerspring technology, and their hybrid mattresses feature advanced coil systems. The pocketed coil technology provides targeted support, adapting to the sleeper’s body contours.

Cooling Technology:
Hybrid mattresses can sometimes trap heat, but Beautyrest addresses this concern with cooling technologies. These features help regulate temperature and create a more comfortable sleep environment.

Pressure Relief:
In addition to support, Beautyrest hybrid mattresses excel in providing pressure relief. The combination of coils and memory foam or latex ensures that pressure points are minimized, promoting a restful sleep.

Variety of Models:
Beautyrest offers a range of hybrid models with varying firmness levels. This diversity allows customers to choose a mattress that aligns with their specific sleep preferences.

3. WinkBeds

Triple-Zone Support:
WinkBeds takes a unique approach to support with its triple-zone support system. This feature provides targeted support to different areas of the body, ensuring proper spinal alignment and pressure relief.

Durability:
Durability is a key consideration for hybrid mattresses, and WinkBeds excels in this aspect. The combination of high-quality materials and thoughtful construction results in mattresses that stand the test of time.

Handcrafted in the USA:
WinkBeds proudly emphasizes the handcrafted nature of their mattresses, which are made in the USA. This commitment to craftsmanship contributes to the overall quality and attention to detail.

Temperature Regulation:
WinkBeds incorporates features for temperature regulation, including breathable materials and a Euro-pillow top. This helps create a cool and comfortable sleep environment.

In the vast landscape of mattress brands, finding the perfect fit requires careful consideration of your sleep preferences, budget, and specific needs. Whether you prefer the conforming comfort of memory foam, the natural resilience of latex, or the hybrid approach that combines the best of both worlds, there's a brand and mattress type tailored to you.

Tempur-Pedic stands out for its pioneering memory foam technology and exceptional pressure relief, while Purple brings innovation with its Hyper-Elastic Polymer grid, promoting breathability and adaptability. Saatva's commitment to eco-friendly practices and diverse mattress options caters to the environmentally conscious consumer.

For those inclined towards the durability and natural properties of latex, PlushBeds leads with its use of natural latex and customization options. Avocado Green Mattress and Zenhaven prioritize organic materials, sustainability, and unique design features, providing a holistic approach to latex mattress manufacturing.

If you seek the combined benefits of coils and memory foam or latex, DreamCloud's luxurious hybrid mattresses, Beautyrest's advanced coil technology, and WinkBeds' triple-zone support system offer distinct advantages. Each brand discussed in this article brings something unique to the table, ensuring that there's a mattress brand for every sleeper.

The journey to a restful night's sleep involves understanding your preferences, exploring the features offered by different brands, and ultimately making an informed decision. With the right mattress, you can embark on a journey to improved sleep quality, waking up rejuvenated and ready to face the day ahead.

The Evolution Of Innerspring Mattresses

In the ever-evolving landscape of the mattress industry, consumers are faced with a myriad of choices when it comes to selecting the perfect mattress. From traditional innerspring mattresses to eco-friendly and organic options, specialized mattresses for pain relief, budget-friendly brands, and luxury choices, the market offers a diverse array of sleep solutions.

Historical Perspective

Innerspring mattresses have been a staple in the bedding industry for decades. The evolution of these mattresses has seen a transition from basic coil designs to more sophisticated and ergonomic constructions. Early innerspring mattresses were characterized by interconnected coils, providing limited motion isolation and support.

RELATED:  Mattress Recycling And Disposal [The ULTIMATE Guide]

Modern Innovations

Today, leading mattress brands have introduced advancements such as individually pocketed coils, hybrid designs, and zoned support systems. These innovations aim to enhance comfort, minimize motion transfer, and provide targeted support for different areas of the body. We explore the top innerspring mattress brands, analyzing their features, materials, and customer reviews to help you understand the strengths and weaknesses of each.

Organic And Eco-Friendly Mattress Options

Rise Of Eco-Conscious Consumerism

With a growing awareness of environmental issues, many consumers are seeking mattress options that align with their eco-friendly values. Organic and sustainable mattresses have gained popularity in recent years, promising not only a good night’s sleep but also a reduced environmental impact.

Materials And Certifications

We delve into the materials used in organic mattresses, including organic cotton, natural latex, and wool. Additionally, we explore certifications such as Global Organic Textile Standard (GOTS) and Global Organic Latex Standard (GOLS) that signify a mattress’s commitment to organic and sustainable practices.

Specialized Mattresses For Pain Relief

Addressing Common Sleep Issues

For individuals dealing with chronic pain or specific sleep issues, specialized mattresses tailored to address these concerns have become increasingly prevalent. Memory foam, latex, and hybrid mattresses designed to alleviate pressure points and provide optimal spinal alignment are among the options explored in this section.

Comparative Analysis

We compare leading brands offering mattresses for pain relief, considering factors such as firmness, contouring abilities, and temperature regulation. Customer testimonials and expert opinions provide valuable insights into the effectiveness of these mattresses in addressing sleep-related discomfort.

Budget-Friendly Mattress Brands

Affordable Comfort Solutions

Not everyone is looking to break the bank when shopping for a new mattress. Budget-friendly options have become a significant segment of the market, offering sleepers a chance to enjoy comfort without a hefty price tag.

Value For Money

We analyze the affordability of various mattress brands, considering factors such as materials, durability, and customer satisfaction. This section aims to help budget-conscious consumers find the best mattress within their financial constraints, without compromising on comfort and quality.

Luxury Mattresses: A Comparative Review

Indulgent Sleep Experiences

For those seeking the epitome of comfort and luxury, high-end mattress brands provide a range of opulent options. From advanced materials to customizations and personalized sleep experiences, luxury mattresses cater to the most discerning of customers.

Exquisite Craftsmanship

In this section, we explore the craftsmanship behind luxury mattresses, considering factors such as premium materials, advanced technologies, and unique features. Comparative reviews highlight the strengths and weaknesses of each brand, helping you make an informed decision when investing in a top-tier mattress.

In the vast landscape of mattress brands, the diversity of options can be overwhelming. This comprehensive comparison has delved into the evolution of innerspring mattresses, explored organic and eco-friendly alternatives, examined specialized mattresses for pain relief, highlighted budget-friendly options, and reviewed luxury mattresses for those seeking the pinnacle of comfort. Armed with this knowledge, you can now navigate the mattress market with confidence, finding the perfect sleep solution that suits your preferences and aligns with your budget. Remember, a good night’s sleep is an investment in your overall well-being, and choosing the right mattress is a crucial step in that journey.

Customer Reviews And Satisfaction

When it comes to achieving a good night’s sleep, the mattress you choose plays a crucial role. With a plethora of mattress brands flooding the market, selecting the right one can be a daunting task. This comprehensive comparison aims to guide you through the intricacies of various mattress brands, shedding light on factors such as customer reviews, warranty, customer service, and the latest trends in mattress technology.

Analyzing The Landscape

Understanding customer reviews is pivotal in gauging the overall satisfaction with a mattress brand. Various factors contribute to customer satisfaction, including comfort, durability, and overall sleep quality. In this section, we delve into the reviews of prominent mattress brands to provide a nuanced understanding of customer sentiments.

Brand A: A Paradigm Of Comfort?

Brand A, known for its memory foam mattresses, has garnered attention for its exceptional comfort. Customer reviews consistently highlight the plush feel and the ability of the mattress to contour to the body’s shape. However, some users express concerns about heat retention, a common issue associated with memory foam. The reviews also touch upon the lifespan of the mattress, with a notable portion of users reporting a satisfactory longevity.

Brand B: Balancing Support And Softness

Brand B takes pride in its hybrid mattresses, combining the support of innerspring coils with the comfort of memory foam. Customer reviews commend the brand for achieving a delicate balance between support and softness. Users appreciate the breathability of the hybrid design, addressing concerns about overheating. Durability is frequently mentioned as a strong suit, with many users reporting a lasting investment in their sleep quality.

Brand C: Latex Luxury Or Gimmick?

Brand C distinguishes itself by offering latex mattresses, claiming to provide both comfort and environmental sustainability. Customer reviews often rave about the natural feel and resilience of latex. However, the price point is a recurrent concern, as latex mattresses tend to be pricier than their memory foam counterparts. Some users also note a period of adjustment to the unique feel of latex.

Brand D: Innerspring Innovations

Brand D banks on traditional innerspring technology but incorporates modern innovations. Customer reviews highlight the bounce and support associated with innerspring mattresses. However, motion transfer is a recurring concern, with some users reporting disturbances when their sleep partners move. The reviews also touch upon the brand’s pricing, positioning it as a more budget-friendly option.

Warranty And Customer Service Comparison

Decoding Warranty Policies

Understanding the warranty offered by a mattress brand is crucial in assessing the brand’s confidence in its product’s durability. Warranty terms vary significantly among brands, encompassing factors such as coverage length, conditions, and the ease of the claims process.

Brand A: Extensive Coverage With Fine Print

Brand A offers a 15-year warranty, showcasing confidence in its product’s longevity. However, a closer look at the fine print reveals specific conditions that must be met for the warranty to be valid. Some users express frustration with the claims process, citing the need for meticulous documentation and adherence to strict guidelines.

Brand B: Transparent And User-Friendly

Brand B stands out with its transparent and user-friendly warranty policy. The 10-year warranty covers a range of issues, and the claims process is praised for its simplicity. Customer reviews frequently mention positive experiences with the brand’s customer service, noting quick responses and hassle-free resolution of concerns.

RELATED:  Adjustable Beds And Mattresses [The ULTIMATE Guide]

Brand C: Premium Warranty For A Premium Price

Brand C aligns with its premium positioning by offering a 20-year warranty. However, this comes at a higher price point, and some users question whether the extended warranty justifies the added cost. The warranty terms are comprehensive, but the brand’s customer service receives mixed reviews, with occasional delays in addressing customer queries.

Brand D: Budget-Friendly Assurance

Brand D’s warranty is a standard 10 years, reflecting its budget-friendly approach. Users appreciate the simplicity of the warranty terms and the brand’s commitment to addressing issues promptly. However, some users report difficulty in reaching customer service during peak times.

Trends In Mattress Technology

The Evolution Of Comfort

In the ever-evolving landscape of mattress technology, staying abreast of the latest trends is imperative for making an informed choice. This section explores the cutting-edge innovations shaping the mattress industry.

Advanced Cooling Technologies

One prevalent trend is the integration of advanced cooling technologies to combat heat retention issues commonly associated with memory foam mattresses. Brands are incorporating materials such as gel-infused foams and phase-change materials to regulate temperature and enhance sleep comfort.

Smart Mattresses For Smart Sleep

The advent of smart mattresses is revolutionizing the way we approach sleep. These mattresses often come equipped with sensors and technology that monitor sleep patterns, offering personalized insights to improve sleep quality. Adjustable firmness settings and automatic adjustments based on sleep data are becoming key features in this emerging category.

Sustainable Materials And Eco-Friendly Designs

As environmental consciousness grows, mattress brands are increasingly turning to sustainable materials. Latex mattresses, like those offered by Brand C, are gaining popularity due to their natural origin. Additionally, brands are exploring recyclable and biodegradable materials to reduce the environmental impact of mattress production.

Customizable Sleep Solutions

Tailoring the sleep experience to individual preferences is a rising trend. Brands are offering customizable mattresses with adjustable firmness levels on different zones of the bed. This allows users to personalize their sleep surface, catering to specific comfort needs for different parts of the body.

Final Verdict: Choosing The Right Mattress Brand For You

Considerations For Decision-Making

As we navigate through the intricate details of various mattress brands, certain considerations emerge as pivotal in making an informed decision. Understanding your specific needs, preferences, and budget is paramount in choosing a mattress that aligns with your sleep requirements.

The Sleepers’ Dilemma: Comfort Vs. Support

One of the fundamental aspects to consider is the balance between comfort and support. While memory foam mattresses like those from Brand A provide a plush feel and contouring, hybrid options like those from Brand B offer a blend of support and softness. It boils down to personal preference and any specific orthopedic needs you may have.

Budget Constraints And Long-Term Investment

Budget considerations play a significant role in the decision-making process. Brands like D, with budget-friendly options, may be suitable for those looking for cost-effective solutions. However, it’s essential to weigh the initial investment against the expected lifespan of the mattress and the warranty offered.

Warranty Terms And Customer Service

The warranty terms and customer service of a brand can be indicative of its commitment to customer satisfaction. Brands like B, with transparent policies and positive customer service reviews, provide assurance in case issues arise. Consider the warranty length, coverage details, and the ease of the claims process when making your decision.

Embracing Technological Trends

The trends in mattress technology can also influence your decision. If you are sensitive to heat, a mattress with advanced cooling technologies may be a priority. Those interested in leveraging technology for personalized sleep insights may find value in smart mattresses. Additionally, if eco-friendliness is a priority, brands incorporating sustainable materials may be more appealing.

Conclusion

In the realm of mattress brands, the choice ultimately boils down to your unique preferences and requirements. Each brand has its strengths and considerations, from the plush comfort of memory foam to the supportive bounce of innerspring. As you navigate the landscape of customer reviews, warranty details, and technological trends, keep in mind that the right mattress is a personal choice.

Consider the longevity of your investment, the balance between comfort and support, and the evolving landscape of mattress technology. By weighing these factors against your budget and personal preferences, you can confidently select a mattress brand that aligns with your sleep needs, ensuring nights of restful and rejuvenating sleep.

FAQS

What Are The Key Factors To Consider When Comparing Mattress Brands?

When comparing mattress brands, it’s crucial to consider factors such as mattress type (memory foam, innerspring, hybrid, latex), firmness levels, durability, motion isolation, cooling features, and pricing. Assessing these elements will help you find a mattress that aligns with your specific preferences and needs.

How Do Memory Foam Mattresses Differ From Innerspring Mattresses In Terms Of Comfort And Support?

Memory foam mattresses are renowned for their ability to contour to the body, providing excellent pressure relief and personalized comfort. In contrast, innerspring mattresses utilize a coil system that offers a more traditional bounce and tends to be cooler. The choice between the two depends on individual preferences for firmness, support, and the desired sleep experience.

Are There Notable Differences In The Durability Of Various Mattress Brands?

Yes, durability can vary significantly among mattress brands. Factors such as the quality of materials used, construction techniques, and overall design influence a mattress’s lifespan. Reading customer reviews, checking warranty details, and researching the brand’s reputation can provide insights into the long-term durability and performance of a mattress.

How Important Is Motion Isolation When Comparing Mattress Brands, And Which Types Excel In This Aspect?

Motion isolation is crucial for couples or individuals who share a bed. Memory foam and hybrid mattresses typically excel in motion isolation, as the materials absorb and minimize the transfer of movement. Innerspring mattresses may have more motion transfer, making them less ideal for those sensitive to disturbances during sleep.

What Role Do Additional Features, Such As Cooling Technology And Adjustable Bases, Play In The Comparison Of Mattress Brands?

Additional features like cooling technology, adjustable bases, and smart capabilities can enhance the overall sleep experience. Cooling features are beneficial for temperature regulation, while adjustable bases offer customizable sleep positions. Consider your specific needs and preferences to determine which additional features align with your desired sleeping environment and lifestyle.

Bestvaluehunt.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.